- Skylar recently announced a collaboration with Amazon Prime Video as the official fragrance of “The Summer I Turned Pretty” series
- To celebrate the partnership, Skylar released three rollerball fragrances featuring “The Summer I Turned Pretty” branding: Salt Air, Boardwalk Delight, and Capri Summer
- Skylar fragrances are cruelty-free, vegan, hypoallergenic, and formulated without any of the 36 known perfume allergens or 1,300+ “questionable” ingredients
- Starco Brands, Inc. is an invention factory that invents or acquires innovative products with behavior-changing technologies and leverages an extensive network of manufacturing, distribution, and media partners
- Other Starco Brands include the Art of Sport premium skincare line co-founded by Kobe Bryant, Whipshots(R) vodka-infused whipped cream featuring Cardi B, Winona Pure(R) theater-style popcorn spray and the Soylent line of nutrient-dense food products
The Skylar division of Starco Brands (OTCQB: STCB) makes clean, hypoallergenic fragrances designed to empower individuals with scents that make them feel safe, beautiful, and confident in their skin. The company recently announced its partnership with Amazon Prime Video as the official fragrance of “The Summer I Turned Pretty” – a coming-of-age series that explores themes of love, relationships, identity, and self-discovery.
In celebration of Skylar’s partnership with Amazon Prime Video, the company released three rollerball fragrances featuring “The Summer I Turned Pretty” branding: Salt Air, Boardwalk Delight, and Capri Summer. Vegan, eco-friendly, and hypoallergenic, each limited-edition rollerball is designed to invoke youthful emotions and memories inspired by the sweet scents of summer.
Skylar was founded in 2017 to address allergic reactions to everyday fragrances. Fragrance allergies are relatively common, affecting over two million Americans with symptoms that include eyelid tearing, skin redness, swelling, burning sensations, headaches, breathing difficulties, sneezing, and nasal congestion.
Formulated without any of the 36 known allergens or 1,300+ “questionable” mainstream perfume ingredients, Skylar’s scents are inspired by the spirit and natural landscapes of California. The entire product line, including full-sized fragrance bottles, rollerballs, candles, and gift sets, is available at the company’s online store, 500+ Sephora locations, and through the Skylar Scent Club, which sends products to 10,000+ subscribers each month.
Since its acquisition by Starco Brands, Inc. in Jan. 2023, Skylar continues to operate as a separate business unit. Other products under the Starco Brands umbrella include Winona Pure(R) theater-style popcorn spray powered by air, the award-winning Soylent line of nutrient-dense food products, the Art of Sport premium skincare line co-founded by Kobe Bryant and Whipshots(R) vodka-infused whipped cream featuring Cardi B.
Starco Brands aims to spark delight in the everyday by inventing or acquiring products with behavior-changing technologies. The company’s revenues skyrocketed in 2022 from $2 million to approximately $67 million through a strategy that identifies gaps in eight core consumer categories and fulfills that demand with novel products that disrupt markets, change behaviors, and exceed consumer expectations.
Based in Santa Monica, California, Starco Brands is led by a management team with decades of experience in consumer goods, M&A, business development, and finance. With a stellar product strategy backed by a solid network of manufacturing, distribution, and media partners, the company is strongly positioned to capture a significant share of every market it enters with its portfolio of innovative, behavior-changing brands.
For more information, visit the company’s website at www.StarcoBrands.com.
NOTE TO INVESTORS: The latest news and updates relating to STCB are available in the company’s newsroom at https://ibn.fm/STCB
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